The first in our ‘Green Series’ of international webinars examining green technology and sustainability issues in relation to the logistics and transport sector kicks off on Wednesday 21st April under the theme “Smart and Sustainable Mobility: Delivering Low Carbon Places”. In this webinar, we will consider sustainable mobility and its’ global application, ranging across technological and behavioural aspects. We will examine the ‘human centric’ approach to planning and implementing mobility services, and the importance of putting the customer first by understanding different needs and personas. We will look at how this has worked ‘on the ground’ in the West Midlands, UK, and consider the vital role of effective policy frameworks to deliver carbon reduction. Finally, we will discuss how the rail industry has responded to new mobility needs and the ‘new greening’ of the sector.
Featuring Giles Perkins, Deborah Fox, Becky Loo & Lucie Anderton.