OMNICHANNEL LOGISTICS – THE KEY TO SURVIVAL IN A COVID WORLD

From buying a high end smartphone to the purchase of a simple bucket and mop, shopping online has increased exponentially during Covid. There has been an equally significant rise however, in the number of complaints from end consumers – goods advertised that are no longer available, extensive delays in processing orders / receiving goods, orders suddenly being cancelled and difficulties getting a refund.

The easy part of eCommerce is launching an online presence, opening up a call centre and putting new salespeople on the road. The hard part, is ensuring the supply chain has the capability, capacity and processes in place to deliver on orders and ensure a ‘delightful’ customer experience every time…and do it all at speed while under the constant stress of operating in a Covid-soaked environment. Businesses more than ever now, need to accommodate the many different ‘channels’ through which customers want to interact with them. Empowered by the phone in their pocket, customers are hopping between channels, comparing products and services and expecting time sensitive deliveries / free shipping as a god-given right. It is no longer a multichannel service world we live in, its an ‘Omnichannel’ World.

Come hear from Mark Ginnever of Intent Group how Omnichannel Service Delivery and Omnichannel Logistics can help you as a transport and logistics service provider stay ahead in our Covid ‘New Normal’. Learn how an Omnichannel approach to your business provides a seamless, unified and contextual experience for your customers / clients, irrespective of the device they use and the channel they use to communicate and interact with you.

Register now for this highly relevant webinar. As a CILT member, ensure your business and your role remains resilient, responsive and agile in an era of disruption and uncertainty.